SAIL - A Canadian Company
SAIL’s mission as “the Outdoors Superstore”, is to offer the most extensive selection of brand-name products at incredibly competitive prices. Offering over 500,000 items in each of its conveniently located stores across Ontario and Quebec, it is the largest network of outdoor, camping, hunting, and fishing stores in Eastern Canada. SAIL has expanded into online sales. The best outdoor gear is now at your fingertips and only one click away!

Click here to find a store near you or enjoy their convenient online shopping services.

Hot Spot Lures
Hot Spot Fishing has been inventing and manufacturing trolling lures in Victoria, B.C. since 1969. Their line of products, Hot Spot Flashers, Agitator Flashers, Apex Lures and Roller Baiters are all original patented lures designed to attract and catch Salmon & Trout. The roots of the company are in the Pacific Salmon Fleet and Hot Spot is the troller’s choice worldwide.
Click here to visit their site

Seaguar AbrazX
Always the Best, the leader in fluorocarbon.
Check out Seaguar for your next fishing adventure.
Click here to visit their site

Freedom Lures 
The Freedom Tackle line up of “Live Action Hybrid Jigs & Spinner baits” features a unique, lifelike head design complete with a durable, hardened epoxy finish, 3D hologram eyes, and a sonic brass echo chamber. It also features a special hook attachment that allows the hook to swing independently, providing enhanced bait movement and a more lifelike presentation. The special hook attachment also allows you to easily change out hooks to the hooks of your choice.
Click here to visit their site

Ever since hook production started in the 1870s, Mustad has manufactured an impressive number of different fish hook patterns for all "thinkable" kinds of fishing.Such a long history and experience has given us invaluable knowledge about what it takes to perfect a fish hook for a specific type of fishing as well as allround freshwater and saltwater fishing.
Click here to visit their site

About Charlie Wray

Charlie Wray has been host of the very popular TV show, Fishful Thinking, since 1990. Part of the success behind the show has been the very informative format. Perfect for both the novice and experienced angler, Fishful Thinking provides entertaining insight for all more